In the month of March we partnered with iFundWomen, a crowdfunding platform for women led businesses. This was our first go at crowdfunding, and yes we were very nervous. What if we didn't make our goal? What if no one liked our idea? Well, we are excited to say we had an overwhelming seal of approval from our community to create a new educational module for Winning Play$.
Introducing Our New Module, Re$ilience.
There is so much emphasis placed onthe disadvantages and struggles in the Africa-American community, that it has been nearly impossible for many to create the mindset needed to transcend those socioeconomic barriers. But it's in remembrance of strength and truth, that the path to transformaiton can be found.
Few know, for example, that Black households in the United States earning $200,000 or more are the fastest growing income group in the country. Black buying power in the U.S. is over $1 trillion, and Black women are the fastest growing group of entrepreneurs in the country. This despite tremendous setbacks that have last deep financial, psychological, and emotional scars.
The Black economy really began in 1864, when President Abraham Lincoln created the Freedman’s Bank for newly freed slaves to build and learn about wealth. By 1874, those slaves and Black war veterans had amassed nearly $60 million. Those deposits, which would have been about $7 trillion dollars in the Black community today, was stolen from them to build the Treasury Annex building.
Devastating historic events like the Freedman’s Bank, as well as practices like red-lining – which made it illegal for Blacks to buy real estate – the destruction of Black Wall Street, and modern day practices like predatory lending, and it’s easy to see how the history of Black wealth in America is surprising, inspiring, and a story that must be told as part of our mainstream education efforts.
We made surpassed our goal of $25,000
Last month, Winning Play$ was able to raise 25,000 create an educational module and materials for our financial education program that will teach young people the untold and surprising story of Black wealth in America. The lesson will be called Re$ilience. Winning Play$ is a behavior-based financial literacy program, for student’s elementary school age through college, that helps students develop healthy attitudes and behaviors around money.
The program, which is built to the Jumpstart Coalition’s financial education standards, and Common Core math standards, is a winner of the U.S. Department of Education’s Excellence in Economic Education award. We examine how factors such as gender, ethnicity, role-modeling, and media messages play out in their financial beliefs and choices. In addition, they master basic financial concepts such as saving, debt management, and investing.
Winning Play$ also teaches students how to identify the best strategies to pay for college. The program is also built to Common Core math standards and the Jumpstart Coalition's national financial education standards. Winning Play$ is a partner of NFL Hall of Famer Ronnie Lott’s All Stars Helping Kids Foundation, an organization dedicated to empowering Bay Area youths in breaking the cycle of poverty.The story of Black wealth in America serves as a reminder to all that we are built with forces in us like resilience that are far more powerful that the limitations of circumstances and our minds.